{"title":"Feral Series Early Access","description":"\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eFeral Pt. II Early Access - Now Live\u003c\/strong\u003e\u003cbr\u003eCop before general release to avoid missing out.\u003c\/span\u003e\u003c\/p\u003e","products":[{"product_id":"deathray","title":"Deathray™ | Riding Glasses","description":"\u003cul\u003e\n\u003cli\u003eDesigned, developed and tested in Queenstown, NZ - The ozone depleted region offers the harshest UV conditions of any major biking resort.\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eFast, secure lens replacement with \u003ca href=\"#example\"\u003eQRspec™ quick release lens technology.\u003c\/a\u003e\n\u003c\/li\u003e\n\u003cli\u003eHigh definition, low distortion polycarbonate lenses offering protection against harmful UVA, UVB, impact, dust and debris.\u003c\/li\u003e\n\u003cli\u003eVibro-dampening adjustable nosepads provide unrivalled retention with a no-slip grip and all-day ride comfort.\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eHexture™ temple tips to manage moisture and maintain grip\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eFeel less, see more - Ultra light frameless design weighing in at 29grams with an ultrawide cylindrical shield lens for unobstructed field of view.\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eNon-polarised lenses - an essential for spotting wet features, sniper tree roots etc.\u003c\/li\u003e\n\u003cli\u003eLightweight composite arms with Tyrant metal icon accents and understated geometric patterning.\u003cbr\u003e\u003cbr\u003eRun prescription lenses? \u003ca href=\"https:\/\/dfyrs.com\/products\/deathray%E2%84%A2-prescription-lens-frame\" data-mce-href=\"https:\/\/dfyrs.com\/products\/deathray%E2%84%A2-prescription-lens-frame\"\u003eOptical clip available here.\u003cbr\u003e\u003cbr\u003e\u003c\/a\u003eWant to find the perfect lens for you? Open the Lens information tab below...\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"DFYRS","offers":[{"title":"Bundle | Crimson Red + Bright Amber Lens","offer_id":44177200021723,"sku":"BUN-DTH-CRM-U","price":79.99,"currency_code":"GBP","in_stock":false},{"title":"Bundle | Emerald Sky + Bright Amber Lens","offer_id":44177199988955,"sku":"BUN-DTH-EMR-U","price":79.99,"currency_code":"GBP","in_stock":false},{"title":"Bundle | Rose Gold + Bright Amber Lens","offer_id":44177199956187,"sku":"BUN-DTH-RSE-U","price":79.99,"currency_code":"GBP","in_stock":true},{"title":"Bundle | Photochromic + Bright Amber Lens","offer_id":44177200054491,"sku":"BUN-DTH-PHO-U","price":89.99,"currency_code":"GBP","in_stock":true},{"title":"Bundle | Clear + Bright Amber Lens","offer_id":44223486558427,"sku":"BUN-DTH-CLR-U","price":74.99,"currency_code":"GBP","in_stock":true},{"title":"Core Package | Bright Amber Lens Only","offer_id":44177199923419,"sku":"BUN-DTH-AMB-U","price":69.99,"currency_code":"GBP","in_stock":true},{"title":"Bundle | Neon Photochromic + Bright Amber Lens","offer_id":55240253276536,"sku":"BUN-DTH-NEO-U","price":89.99,"currency_code":"GBP","in_stock":true},{"title":"Bundle | Tropical Photochromic + Bright Amber Lens","offer_id":55240253538680,"sku":"BUN-DTH-TRO-U","price":89.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0647\/8807\/0619\/files\/3_ddbb7508-2b61-4b57-9f02-2910c8ee490a.jpg?v=1692686252"},{"product_id":"tyrant-trail-trouser-burnt-olive","title":"Tyrant | Trail Trouser | Burnt Olive","description":"\u003ch3 dir=\"ltr\"\u003e\u003cspan\u003eThe Riders Choice\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp data-end=\"513\" data-start=\"122\"\u003eBurnt Olive joins the lineup as the latest colourway voted in by the DFYRS community - a fresh take on our most sought-after riding trouser, the Tyrant Trail Trouser. Built for extended comfort, solid coverage, and a low-key aesthetic, it keeps you out longer, riding harder, and progressing faster - finished in a tone that echoes the outdoor lifestyle we all relish.\u003c\/p\u003e\n\u003ch3 dir=\"ltr\"\u003e\u003cspan\u003eKey Features\u003c\/span\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003e\u003cstrong\u003eEarth Friendly\u003c\/strong\u003e - Eco Friendly DWR (Durable Water Resistant) coating - Free from PFC's\u003c\/span\u003e\u003c\/li\u003e\n\u003cli dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003e\u003cstrong\u003eTrail Tuned Fabric \u003c\/strong\u003e- Lightweight and flexible for unparalleled comfort.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003e\u003cstrong\u003eVersatile Style \u003c\/strong\u003e- Understated, casual look - prime for the trail, walking the dog and the local boozer of course.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003e\u003cstrong\u003eSwift and Secure \u003c\/strong\u003e- Moto inspired ratchet buckle and elasticated for a quick and adjustable closure.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003e\u003cstrong\u003eCut to Perfection \u003c\/strong\u003e- Raised back cut - for extra coverage when the trail gets spicy.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003e\u003cstrong\u003eTemperature Management\u003c\/strong\u003e - with laser-cut venting for breathability.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli dir=\"ltr\" role=\"presentation\"\u003e\n\u003cspan\u003e\u003cstrong\u003eRobust and Reliable\u003c\/strong\u003e - Industry standard YKK VislonⓇ zippers throughout and super durable tapered \u003c\/span\u003e\u003cspan\u003eankle cuffs to avoid damage from drivetrain. \u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003e\u003cstrong\u003eEye for Detail \u003c\/strong\u003e- High quality embroidered detailing.\u003cbr\u003e\u003cbr\u003eNote: These pants are water repellent but not waterproof. Over time, the eco-friendly DWR coating may diminish in effectiveness. You can restore repellency with products like FABSIL or NIKWAX.\u003cbr\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 dir=\"ltr\"\u003e\u003cspan\u003eBehind the Design\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp dir=\"ltr\"\u003eThe “Tyrant” DFYRS logo began life as a custom blackletter font. 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